Full Job Description
Position: Digital Content Strategist
Company Overview
Join a leading player in the tech industry - InnovateCorp. With a commitment to cutting-edge technology and an expansive reach, InnovateCorp is at the forefront of digital experiences tailored for customers all over the globe. From social media insights to groundbreaking web platforms, we thrive on creativity, innovation, and inclusiveness. Headquartered in the beautiful town of Milton, West Virginia, we pride ourselves on complementing employee passions with strategic vision, driving both career growth and company success.
Job Summary
As a Digital Content Strategist at InnovateCorp, you will play a crucial role in shaping our online narrative and content engagement strategy. Your mission will be to create and refine content strategies that align with our business goals while also resonating with our diverse customer base. You will work closely with marketing teams, product managers, and designers to ensure that our value propositions are communicated effectively through innovative digital content.
Key Responsibilities
- Develop and implement holistic content strategies that reflect InnovateCorp’s brand voice and values.
- Collaborate with cross-functional teams to gather insights that guide content creation and distribution methods.
- Analyze digital content performance through metrics and web analytics, refining strategies based on data-driven insights to optimize engagement.
- Research and remain updated on industry trends, evolving customer expectations, and emerging content formats.
- Manage content calendars, ensuring timely publication across multiple online platforms, including blogs, social media, and newsletters.
- Develop compelling, engaging, and original content that propels customer interaction and loyalty.
- Conduct audience segmentation and persona development to create targeted campaigns that meet specific user needs.
- Oversee and mentor junior content creators and interns, fostering an environment of creative collaboration.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- Proven experience (3+ years) as a Digital Content Strategist or similar role in a high-revenue company.
- Exceptional writing, editing, and communication skills with a strong portfolio showcasing your work.
- Solid understanding of SEO best practices and content marketing strategies.
- Proficient in analytics tools such as Google Analytics, SEMrush, and social media insights.
- A keen eye for aesthetics, design, and user experience.
- Experience with content management systems (CMS) and HTML is a plus.
- Strong organizational skills with the ability to manage multiple projects and deadlines.
What We Offer
At InnovateCorp, we understand that our employees are our greatest asset. Here's what you can look forward to when joining our team:
- Competitive Salary: We offer a salary package that is competitive within the industry, reflective of your skills and experience.
- Flexible Working Hours: We believe in maintaining a healthy work-life balance, offering flexible working arrangements to fit your lifestyle.
- Professional Growth: We are committed to enhancing your career through ongoing training, mentorship programs, and opportunities for advancement.
- Inclusive Culture: InnovateCorp promotes diversity and inclusion, providing a welcoming environment for all employees.
- Benefits Package: Comprehensive healthcare coverage, retirement planning, and paid time off ensure you and your family are taken care of.
- Innovative Environment: Work alongside thought leaders in the tech industry and contribute to ground-breaking projects.
Why Milton, WV?
Milton is not just a quaint town; it’s a community brimming with life and opportunity. Nestled along the banks of the Mud River, it offers an array of outdoor activities, from hiking and biking to fishing and camping. Enjoy the tranquility of small-town living, with easy access to the urban amenities of nearby cities like Huntington and Charleston. Additionally, Milton's vibrant cultural scene, including festivals, art shows, and historical sites, contributes to a rich community experience.
How to Apply
If you are passionate about cutting-edge digital content and ready to take your career to the next level, we want to hear from you! Please submit your resume and a brief cover letter highlighting your relevant experience as a Digital Content Strategist and your vision for digital content at InnovateCorp. Applications will be accepted until (insert application deadline).
Join us at InnovateCorp and help us reshape the digital landscape. Together, we can innovate, inspire, and drive technological advancement!